Privacy Policy
Last Updated: June 23, 2025
Plate Social Media Company, doing business as ssender ("ssender," "we," "us," or "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share information when you use our website and services at https://ssender.ai (collectively, the "Service"). By using our Service, you agree to the collection and use of information in accordance with this policy.
When you sign up for or are onboarded to ssender, we collect information such as your name, email address, Instagram account ID, and, if applicable, business information. When you connect your Instagram account and activate your first automation flow, we begin collecting conversation data via Meta’s Graph API. We do not access historical direct message content. Instead, we only access direct messages and message threads from the moment your first automation is turned on, subsequent messages exchanged with Instagram users via your connected inbox, and interactions such as comments or story replies that trigger automations. This data is only collected from professional Instagram accounts and only when users explicitly authorize access.
We store and process the messages you send or receive via the Service, the automation rules and flows you create, and metadata related to customer engagement such as timestamps, message types, and event triggers. For payments, we use Stripe. We do not store credit card details directly; instead, Stripe collects and processes payment data in accordance with their Privacy Policy. We also collect information about how you use our platform, such as browser type, IP address, device information, pages visited, actions taken, and session identifiers like cookies and tokens. This information helps us monitor usage, debug issues, and improve performance.
We use your information to provide and maintain the Service, to power automation and analytics features, to communicate with you for purposes such as updates and onboarding, to improve and personalize the product, to prevent fraud and enforce our Terms of Use, and to comply with legal obligations and third-party platform rules. We do not sell your personal data. Information is shared only with Meta through the Instagram API in accordance with Meta’s platform policies, with OpenAI where message content may be processed to generate automated responses or suggestions, with Stripe for secure billing and subscription management, and with trusted service providers such as AWS and Postmark for infrastructure, analytics, and support. All vendors are contractually obligated to protect your data and comply with applicable laws.
As a verified Meta Business App, ssender uses the Instagram Graph API to access and manage conversations between you and users of your connected Instagram accounts. By connecting your Instagram account, you authorize us to access and process direct message content from the point of first automation activation, message metadata such as timestamps and participant IDs, and engagement triggers like comments, mentions, or story replies if tied to automations. This access is limited to what is necessary to provide the Service. Your use of ssender is subject to Meta’s Platform Terms, Instagram’s Terms of Use, and Meta’s Data Policy. We do not use or share Instagram data for any purpose other than delivering the features you enable through ssender, and you may revoke our access to your Instagram account at any time through your Facebook or Instagram settings.
We retain only the conversation data collected after activation of your automation. No retroactive message history is pulled from Instagram. Data is retained for as long as your account is active or as necessary to comply with legal obligations, resolve disputes, and improve and maintain the Service. You may request deletion of your data at any time by contacting team@ssender.ai. While we are based in the United States, we serve users globally. If you are accessing the Service from outside the U.S., you acknowledge and agree that your data may be transferred to and processed in the United States.
If you are located in the European Union or in California, you may have the right to access the personal data we hold about you, request correction or deletion of your data, object to or restrict certain processing, or port your data to another service. To exercise these rights, you may contact team@ssender.ai, and we may require verification of your identity before fulfilling the request. We implement reasonable technical and organizational measures to protect your information, including encrypted data transmission through HTTPS, access controls, and periodic security reviews. However, no method of transmission or storage is entirely secure.
Our Service is not directed to individuals under the age of eighteen, and we do not knowingly collect personal information from children. If we become aware of such data, we will delete it. We may update this Privacy Policy from time to time and will notify you of material changes via email or platform notifications. Continued use of the Service constitutes your acceptance of the updated policy. If you have any questions or requests regarding this Privacy Policy, you may contact us at team@ssender.ai.